Hartwall Capital to invest in leading Finnish B2B car leasing operator Secto Automotive

Hartwall Capital makes an investment in Secto Automotive, a Finnish B2B vehicle leasing company, to support its continued growth. The investment is made in partnership with Secto’s Founder Matias Henkola, who continues as a significant shareholder of Secto.

Since its founding in 2007, Secto has grown to become a market leading B2B car leasing company in Finland and currently manages a fleet of over 10,000 vehicles. The company challenges traditional car ownership models and creates new solutions based on customer needs. Principles of sustainable development and the transition away from fossil fuels guide Secto’s business operations.

– We are thrilled to announce our investment in Secto Automotive. Secto’s unique service concept, high customer satisfaction, and innovative approach to supporting sustainable driving provide a strong foundation for accelerating growth and becoming the market leader in Finland. We look forward to working closely with Matias Henkola and Secto’s talented and ambitious team to accelerate Secto’s mission of setting new standards in sustainability, customer care and creating sustainable value in the Finnish B2B car leasing industry, says Hartwall Capital’s Managing Director Pekka Puustinen.
The transaction is subject to customary regulatory approvals.

Hartwall Capital is a Finnish family-owned investment company committed to supporting ambitious Nordic small and medium-sized enterprises. Hartwall Capital’s investment strategy is based on active and flexible partnerships that meet the specific requirements of each investment target. Hartwall Capital is a long-term partner, working closely with management and founders, with the goal of sustainable value growth through active ownership.

Contact information:
Viktor Grandell
Communications Manager
+358456579659
viktor.grandell@hartwallcapital.fi

Secto Automotive press release (FI)
Secto Automotive